Personal Information We Collect
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.”
We collect Device Information using the following technologies:
- “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
- “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.
Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card or debit numbers), email address, and phone number. We refer to this information as “Order Information.”
We may collect or receive information about you from other sources, such as public and third-party databases or from our third-party business and trade partners. That information can help us tailor our marketing content and communications to you. We refer to this information as “Supplemental Information.”
How Do We Use Your Personal Information?
We may use your information for legitimate business purposes, including:
- To operate and improve our business (e.g., developing and enhancing products, managing communications, determining the effectiveness of our sales, marketing and advertising, performing accounting, auditing, billing, reconciliation and collection activities, and analyzing and enhancing our website).
- To complete a purchase transaction (e.g., payment processing).
- To protect against fraud and cyberattacks, or to pursue or defend legal claims.
- To administer your account.
- To communicate with you about product-related issues or to respond to inquiries from you.
- For data analysis and marketing purposes such as market research, customized advertising, or communicating with you about offers, promotions, and surveys.
Sharing Your Personal Information
We share your Personal Information with our affiliates, such as Quality Craft Ltd., or with other third parties to help us use your Personal Information, as described above. For example, we use Shopify to power our online store – you can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how our customers use the Site – you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising at:
FACEBOOK - https://www.facebook.com/settings/?tab=ads
You can also email us at firstname.lastname@example.org or call 1-800-459-4409 to let us know you would like to stop receiving marketing communications from us. Please note, however, that we will still communicate with you about your existing or past business relationships with us, including about your purchases or inquiries to us.
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.
Do Not Track
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.
Notice to California Residents – Your California Privacy Rights
If you reside in California, you have the right to ask us one time each year for information identifying any third parties with whom we have shared your personal information for their direct marketing purposes. You can also request a description of the categories of personal information disclosed to that third party in the preceding calendar year. To make such a request, please send us an email at email@example.com or call 1-800-459-4409. Indicate that you are a California resident making a “Shine the Light” inquiry.
How We Protect Your Information
We take your information seriously, and have implemented security measures designed to protect against unauthorized access, disclosure, use, and modification of that information. We cannot, however, guarantee that those measures will be 100% effective, or that your information will be 100% free from unauthorized access by third parties.
Links to Third-Party Websites
We may provide links on our website to other websites that are operated by third parties who are unaffiliated with Blue Sky Outdoor Living. We are not responsible for the content of those website or your use of those websites. You should familiarize yourself with the privacy policies of those third parties before using those websites.
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.
Changes to Your Information
If you want to make changes to the information associated with your account, please log into your profile or contact us at firstname.lastname@example.org or 1-800-459-4409.
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by email at email@example.com or by mail using the details provided below:
1851 E. Florida St.
Springfield, MO, USA 65803